The Step2 Blog is Here

You've been waiting for it, anxiously hoping for the day in which the toy makers at Step2 would begin to unveil their secret planning, exciting news, and fabulous deals through a Blog. There you would find frequently updated information that would help you get to know Step2 a little bit better.

That day is here.

You may already know me, Andy Pull, from the emails I've been sending to our subscriber list. I'm the "Interactive Marketing Specialist" here, and I'll be one of the two main contributors to this online storehouse of news, specials, and humorous observations. The other will be Rob MacKay, VP of Internet Sales and Marketing at Step2. We're excited to have a public voice here for two reasons:

1. There's usually a lot of great stuff going on here at Step2 that we want to share with you.
2. We like to opine.

So pull up a seat, grab the RSS feed, and enjoy the show.

If you're new to RSS, it stands for "Real Simple Syndication." Essentially, you choose sites that you want to stay up-to-date with, and as those sites change, that's reflected automatically in your feed "aggregator", which can be a website such as "My Yahoo," a stand-alone program such as FeedReader, or even built into your browser, like with Opera. Most news sites and blogs use RSS, and we advise that you jump on the bandwagon. Once you get hooked, you'll never go back!

Of course, if you prefer, you can always just keep coming back to http://www.step2.com/blog!