Press and News

New news from Step2

Wow, it’s been a long time since I’ve blogged, so I’ll try to catch you up on what’s happening. We’ve been tightening down our coupon code features at, which means we’ve been creating a few new specials here and there. Want to find out about them? Most of them get advertised through our twice-a-month email newsletter, so that’s a good place to start. Others may show up in our ads in various magazines, including Parenting, Parents, and WonderTime.

But saving you money isn’t all we’ve been up to. We’ve also started shipping some popular new products such as the Grand Walk-In Kitchen and the Choo Choo Wagon. We’ve brought back a few old items for short runs (the Snow Runner and Bobsled Racer), and we’re continuing development on next year’s new toys. Honestly, I can’t tell you more, but I do know that one in particular is going to be wildly popular. In fact, I find myself wishing that I had one as a kid! You’ll get more details as we get closer to production.

Things are starting to pick up for the Christmas season, and as always we recommend that you place your orders as early as possible. As hard as we try to get those last-minute orders out in time, every year there’s a few people who just wait too long. Don’t be one of them! Plus, this year we have limited quantities on some of our new and re-released items (including every product I’ve listed above), so don’t wait until they’re gone.

That’s all for now, but check back soon for more news!


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